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At the Shanghai International Auto Show, there were more than 300 exhibitors for auto parts and equipment, maintenance, sound, and design. The total area of ​​exhibition stands was 9,600 square meters, accounting for 28.23% of the total exhibition area, 7,000 square meters more than the previous auto show. . If the entire vehicle exhibition area is dominated by an appreciation of the atmosphere, then the parts exhibition area is dominated by cooperation.
Before the booth of Renren Group, the reporter saw a large number of customers watching related products, among which many foreign customers had a detailed understanding of the bearings produced by Renmin Group and related research and development.
Mo Zhiqiang, manager of the sales department of automotive bearings of Renmin Group's sales headquarters, told reporters that more than 30% of the company's sales of bearings are exported, and they are very influential in overseas markets. He said: “The company attaches great importance to the Shanghai International Auto Show. Although the scale of the booth is not much different from the previous one, the popularity is still very strong. The human bearing has not only price advantages in the international market, but also excellent quality, in addition to domestic FAW, SAIC. Large-scale group companies such as Dongfeng and Dongfeng, some foreign automakers also use human-based products.â€
According to him, there are two to three hundred customers who contact each other at the booth of Human Group. The reporter noticed that in the same exhibition hall as Renren Group, there are independent brands such as Fast and other parts manufacturers in the United States and Germany. In this regard, the industry believes: "The domestic parts and components manufacturers have been able to compete with internationally renowned brands on the same stage. Exhibitions with foreign parts manufacturers can find gaps and deficiencies. In the future, we must work hard on product development to further improve our autonomy. Brand awareness."
Compared with independent brands, foreign brands pay more attention to technology display. NSK has placed an automatic transmission on the stand. There is a corresponding speed display on this device, and customers can directly feel the changes in different speeds.
The receptionist at ThyssenKrupp's booth told reporters that the company has come to the auto show every time to display new products and corporate strengths. At present, customers have contacted them and negotiated cooperation.
Compared with the W-Limited Car, although the degree of attention of the parts exhibition area is small, the participating parts manufacturers are not small. Many professionals come to the parts booth to learn about related products.
In the outdoor exhibition hall, the reporter noticed a company in Hunan. Although the booth is small, the staff is quite enthusiastic. The reporter learned that the company is specialized in the manufacture of automotive generators, air-conditioner-only generators, and high-power generators. It is the first time to participate in the Shanghai International Auto Show.
The company's business unit Liu Weimin told reporters: "The company's current sales of 10 million yuan, most of the products exported to the United Kingdom, although supporting domestic companies, but the profit is relatively low, and the difficulty of recovery of goods, they gradually gave up the domestic market, the main attack In the commercial air-conditioner market in foreign countries, the key parts are internationally renowned brands, and more importantly, there are relatively strong R&D teams."
Liu Weimin said: "We have participated in the Canton Fair, but the Canton Fair involves a wide range of industries, industries are not concentrated, professionalism is not strong, fewer customers to negotiate, play a small role in promoting products. Beginning this year, we come to participate in Shanghai International Motor Show. Now there are more than a dozen countries and customers have negotiated business."