Milk powder new test report at a glance

The “Rules for the Examination of Infant Formula Milk Powder Production Licensing (2013 Edition)” requires that the renewal review and re-audit of all infant formula manufacturing enterprises be completed by May 31st.

On the 16th, the Shanghai Food and Drug Administration announced that four infant formula manufacturing companies in Shanghai, including Dumex, Chenguan, Corolla, and New Bezig, successfully passed the renewal review, and four companies carried out rectification in advance. Transformation, the total investment of more than 100 million yuan.

One of the important changes is the reduction of formulas. The new regulations stipulate that companies must not use the same formula consisting of the same raw materials and excipients to produce infant formula milk powders with different product names.

According to an industry source, consumers often encounter the same brand of milk powder, and prices vary from city to city. There is no essential difference between formula and nutrient content. “Companies sometimes play gimmicks, fine-tune recipes only, set sales strategies at different prices, and sell to different regions.”

Gu Zhenhua, deputy director of the Shanghai Food and Drug Administration, said that the streamlining of this formula is specifically organized by nutrition experts, each formula of Shanghai production companies to review one by one, unreasonable or similar ingredients are not reported, including 3 The original 300-plus formulas of domestic companies are now reduced to 21, 33, and 33 respectively, and the formula and function of the products are basically reasonable. The other company only has 4 formulas.

The requirements of this rule require that enterprises should have self-built milk sources for self-control and become a “stumbling block” for many companies that cannot pass inspections.

Process supervision, companies must save video recordings for more than 6 months

Gu Zhenhua said that at present, companies are required to install video cameras in key links or places such as warehouses, off-packages, feeds, and filling, and implement remote real-time monitoring through the Internet. At the same time, companies are required to save video recordings for more than 6 months, so that law enforcement officers can check video recording at any time during on-site supervision and inspection.

On the 16th, the reporter saw in the regulatory system of the Shanghai Food and Drug Administration that simply clicking on the name of the company and the shop would return the real-time operation footage of the workshop workers to facilitate the supervision and inspection department at any time.

Song Liang, a dairy expert, said that large enterprises have already met the management requirements of GMP very early on. Small companies have now achieved the requirements through factory transformation.

The rules also set higher requirements for the establishment of a traceability system.

Attentive consumers may find that when purchasing Dumex, Chen Guan and other brands of milk powder produced after May 1st, there is an additional mark on the QR code. The reporter randomly selected 4 cans of milk powder for scanning on the 17th, and then either jumped to the input batch page or directly showed a test report, and they could directly see the source of raw materials for milk powder, test reports, product test reports, and sales areas or stores. .

"From an ideal state, we hope to trace back to the most upstream." Song Liang said that for example, as long as a scan, the source of milk from which ranch, which head of cattle.

Safety insurance system is still blank

Gu Zhenhua said that after this review, Shanghai Infant Formula Milk Powder Manufacturers have already fully promoted the food safety liability insurance system. If problems occur, consumers can make claims. Individual cases may even cost RMB 400,000.

However, this system has not yet been widely promoted in the country. Song Liang said that the food safety related insurance system for dairy products is still at a relatively blank stage and is not yet perfected. Consumers can only make difficult claims to the company.

For this life and death test, many companies have carried out workshop renovations, hardware upgrades, system re-engineering, and invested a lot. Many consumers are concerned about whether this will bring another round of collective price increases for infant formula.

On the 16th, the reporter had been informed of the verification of the heads of four dairy production companies, including Dumex, Chenguan, Corolla, and New Bezier, that they would digest costs through internal management and would not increase prices in the near future.

Song Liang also expects that prices will not rise, but on the whole it may enter the down channel. First, the current supply of milk powder on the market is very abundant, higher than the increase in demand, and there may even be a surplus; second, the price increase may bring negative effects; Third, the first-tier and second-tier cities tend to be saturated, and the first-tier brands penetrate into third and fourth-tier cities. Launch new products, take the low-end prices.