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With the gradual settlement of the territorial dispute between China and Japan, Toyota’s domestic sales began to recover. In August this year, Toyota's domestic sales fell by 4.2%. By September, Toyota’s sales in China had experienced a significant rebound, which was a 63.5% year-on-year increase. This month, Toyota not only successfully maintained its growth momentum, but also exceeded the increase in the previous month. However, it is worth noting that the reason why Toyota's data is so beautiful is partly because in September and October of last year, Sino-Japanese territorial disputes have affected sales of Japanese cars in the country. At the time when the domestic "anti-Japanese" sentiment was rising, the sales volume of Japanese car companies had fallen to the bottom.
In the first ten months of this year, Toyota sold a total of 7,192 new cars in the domestic market, a year-on-year increase of 4.9%.
According to the previously set goals, Toyota plans to sell 900,000 new cars in the domestic market in 2013. This figure is about 9.1% more than in 2012. However, in 2013, there were only two months left, and Toyota had about 180,000 sales that were not completed. In "Jin 9 Silver Ten," Toyota's single-month sales could not reach the level of 90,000 vehicles. In the two months after sales are relatively lukewarm, it is even more difficult to impact such a high sales target. Therefore, judging from the current situation, if Toyota wants to reach this year's sales target, it needs to make some efforts in the next time.
Toyota's domestic sales have risen twice
According to reports, in October this year, Toyota sold 82,400 new cars in the domestic market, an increase of 80.6% compared with the same period of last year. Toyota announced last month’s sales data last Friday (November 1).