To expand the channel tree brand Hualing Xingma restructuring


Recently, Liu Hanru, chairman of Valin Xingma Automobile (Group) Co., Ltd. (hereinafter referred to as “Huailing Xingma”), revealed to the media that after the completion of the restructuring of Hualing Xingma, it will strictly follow the requirements of the listed company to operate the company. Focus on the integration of the internal resources of the two companies and the Group to achieve complementary strengths and give full play to the advantages of integration. We have built Hualing Xingma into a technologically advanced, large-scale, first-class domestic market and have a place in the international automobile arena. The independent brand automobile company.

Valinda Kaima for this, Liu Hanru also said that from the second half of this year has been adjusting his work focus, the main focus on internal integration and domestic and overseas market sales, focusing on solving marketing, channels and brand issues.

The comprehensive strength of the reorganization highlights that since the Hualing Heavy Truck was put on the market in 2004, the business of Anhui Hualing Motors Co., Ltd. (hereinafter referred to as “Huahing”) has grown very fast, and it is necessary to gain greater development and gain a foothold in the international arena. It is the only way for Hualing to become bigger and stronger. Therefore, the independent listing has always been the dream of Valin, and has also made a series of efforts. In 2007, the name of the company was changed to Anhui Hualing Motors Co., Ltd. and the company began its independent listing of Hualing. However, Hualing Company had a flawed connection with the Xingma Special Purpose Vehicle. In the end, Valin’s independent listing was halted in 2009.

“The road to independent listing will not work. According to the company's situation, it will only be reorganized as part of Xingma’s assets, and it will be listed on the Xingma Company (ie, Anhui Xingma Automobile Co., Ltd.) that has already been listed.” Liu Hanru said.

On July 12, 2011, Valin became a wholly-owned subsidiary of Anhui Xingma Automobile Co., Ltd. and completed its restructuring.

After the listing work was completed, Valin and Star Horse immediately initiated internal integration work. In March 2012, the Administration for Industry and Commerce of Anhui Province approved the name change application of Anhui Xingma Automobile Co., Ltd. changed its name to Hualing Xingma Automobile (Group) Co., Ltd. (hereinafter referred to as “Huailing Xingma”). The grand opening of Hualing Xingma's internal integration drama opens.

After the reorganization, Valin Xingma has two major vehicle brands, namely Hualing Heavy Trucks and Xingma Special Vehicles; it has a more complete parts system, namely Hualing Heavy-Duty Truck Axles, Fuel Tanks, Mufflers, Stampings, Castings, and Internals. Accessories, automotive electronics, wiring harness, etc.; has three major manufacturing bases, namely Maanshan headquarters in Anhui, Tianjin Economic and Technological Development Zone, Hunan Hengyang.

Liu Hanru also said that after the integration, Hualing Xingma will focus on building three major centers, namely, technology center, marketing center and financial center. The group company will also form a profit center, and the second-level subsidiary will become a cost center. The company will make efforts in marketing and branding, complement each other's advantages in channels, resources, and brands, and exert integration effects to further increase production, sales, and brand influence.

Integrated specialization in marketing and branding Hualing Xingma first carried out the reorganization of the production base. Since 2004, Valin Xingma has successively restructured and directly invested in the construction of new production bases in Hunan Hengyang and Tianjin Economic and Technological Development Zone. After eight years of development, Tianjin has already had large-scale production of special vehicles for Xingma and Hualing. With the production capacity of mining dump trucks, Hunan has a production capacity of 10,000 Hualing heavy-duty truck chassis, spare parts and 5000 special vehicles per shift. Combined with this market adjustment, the reorganized special-purpose vehicle segment will be divided into three major bases, namely the Maanshan headquarters in Anhui, Tianjin Economic and Technological Development Zone and Hunan Hengyang, among which the Ma’anshan headquarters in Anhui will be mainly used for special vehicles in East China, Central China and South China. Production, Tianjin special vehicle production base is mainly for users in North China, Northwest and Northeast, and Hunan Hengyang is mainly for users in Southwest and Central South China. The entire vehicle segment is divided into two major production bases, namely the Maanshan headquarters in Anhui and Hengyang in Hunan, of which Maanshan in Anhui faces the users nationwide and Hunan Hengyang faces the southern market.

Liu Hanru said that after dividing the region, each production base can study the market more deeply, better adapt to the market, further improve the competitiveness of the products produced by each base, and better meet the differentiated needs of the users in the regions it faces, and give play to the region. Marketing advantages.

Another highlight of the integration is the integration of marketing companies and the establishment of a sales subsidiary of Valin Xingma Automobile (Group) Co., Ltd. In the words of Liu Hanru, after the integration, the sales branch can sell two major vehicle brands. The sales channels of Hualing Heavy Trucks and Xingma Special Vehicles can be shared, and the dealers of Valin can sell special vehicles for Xingma. Dealers can also sell Hualing Heavy Trucks, and more importantly, the enthusiasm of dealers is stimulated. In this way, the marketing network can complement each other, realize the gold combination from the gold combination on the product to the sales channel, and will greatly enhance the sales energy.

In August of this year, Valin Xingma Sales Company successively formed new important functional departments such as Market Strategy Department, Special Vehicle Department, Marketing Department, Finance and Accounting Department, Legal Department, and Creditor's Rights Department.

Liu Hanru said: "Market research and product planning and planning are one of the most important contents of modern marketing. The formation of the Market Strategy Department shows that the company attaches importance to and strengthens this function, and it is also an inevitable requirement for Hualing Xingma to grow bigger and stronger. It is an important advantage of Xingma Company and has been relatively mature. The new Financial and Financial Department was formed by the integration of the original Financial Department of Market Finance Department and the financial support of Xingma Company, and will further strengthen the financial development of Hualing Xingma. The service platform is bigger, more perfect, and the service function is stronger.The financial crisis in 2008 gave us a wake-up call. Risk control has become a difficult problem for enterprise development. The establishment of the Legal Department and the Debts Department is to strengthen the risk control function and In addition to preventing legal issues, in addition, the company is studying the incentives and assessment methods of marketers under the new sales system, further adjusting and clarifying the division of labor in each sales area, adjusting the sales force, and improving the efficiency of marketing work."

Looking to the future with a view to transforming into a top-tier company This year's auto industry has been faced with unprecedented challenges. Companies have taken countermeasures. However, such great moves as Hua Ling Xing Ma are rare in the industry. Valin is not only in the integration, but Hualing Xingma is still in transition. Liu Hanru said that in addition to major marketing activities, the integration is also focused on the future bigger and stronger. Since this year, Valin Xingma has continued to strengthen internal management, strengthen quality control and supplier management to improve the production management system. Integrate service forces, improve service quality and efficiency, accelerate the construction of service network information, strengthen customer relationship management, improve and perfect the DMS system, and in the second half of this year, strive to implement the DMS system into the marketing system of special vehicles.



Injection Molding

What is Precision CNC Milling

In general, computer numerical control milling machine (CNC) machining is a deductive manufacturing technique that programs 3-axis linkage, complex to 5-axis linkage, drives milling cutters to remove layers from solid blocks called blanks to produce finished parts. CNC milling is one of the main types of CNC Machining, which uses cutting tools that rotate at a speed of several thousand to tens of thousands of revolutions per minute (RPM) to precisely remove materials to obtain parts with complex surfaces. In addition to milling, CNC machining is also equipped with drills, boring tools, thread cutters and other tools to complete different part features at once. CNC machining produces parts based on a computer-aided design (CAD) model that is sent to a CNC machine through computer-aided manufacturing (CAM) software.

CNC Machining centers developed from CNC milling machines. The biggest difference compare to CNC milling machines is that the machining center has the ability to automatically exchange machining tools, by installing tools for different purposes on the tool magazine, the machining tools on the spindle can be changed through the automatic tool changing device in a single clamping device to achieve a variety of machining functions.

CNC Milling Finish

Process

Roughness Ra(um)

Cylindrical milling cutter milling (rough)

12.5~3.2

Cylindrical milling cutter (fine)

3.2~0.8

Cylindrical milling cutter (precision)

0.8~0.4

Cylindrical milling cutter (rough)

12.5~3.2

Cylindrical milling cutter milling (fine)

3.2~0.8

Cylindrical milling cutter milling (precision)

0.8~0.4

Cutter milling (fine)

12.5~3.2

End milling cutter (rough)

3.2~0.4

End milling cutter (precision)

0.8~0.2

High speed milling (rough)

1.6~0.8

High speed milling (fine)

0.4~0.2

CNC milling accuracy

CNC milling centers and high-Precision Machining centers. Ordinary machining center, resolution of 1μm, maximum feed speed of 15 ~ 25m / min, positioning accuracy of about 0μm. High-precision machining center, resolution of 0.1μm, maximum feed speed of 15 ~ 100m / min, positioning accuracy of about 2μm. Between 2 and 10 μm, with a ± 5 μm more, can be called precision grade. FCE equipped with different grade and different size CNC milling center. Take in to account into both economic and quality in parallel.

CNC Finishing surface treatment

Post-processing is the final step in the CNC machining process. In a quick guide, we offer a lot of surface treatments to complete your final parts and get them to meet strict specific requirements. It should be noted that in CNC machining, post-processing is in optional, as the quality of the machined parts is already very high.

Anodized

The anodizing process allows the part to obtain excellent corrosion resistance, increasing the hardness and wear resistance of the surface. Anodizing is also the most common pre-painting treatment, which can help the painted surface to obtain good adhesion. We typically apply two types of anodizing in our production: Type II, corrosion resistant; Type III is thicker, adding a layer of wear resistance. Both anodizing processes can achieve a variety of color effects.

Polishing

Grinding polish, it offers the fastest turnaround parts and does not require post-processing. The surface finish of the grinding part is equivalent to 125 um in Ra, and the requirements can be increased to 63, 32 or 16 um Ra. Minor tool marks may still be visible on the last part.

Powder coatings

Powder Coating is thermoplastic powder spraying directly on the processed part. The sprayed parts are then baked in an oven to form a durable, abrasion- and corrosion-resistant plastic coating. In the powder coating process, its color, brightness, surface roughness can be customized.

Shot blasting

Shot peening is the high-speed spraying of beads of different hardnesses and sizes onto the surface of the part. To get different textures and brightness of the surface. Since the surface has been hit by similar forging beads, the hardness and wear resistance of the surface have also been enhanced.

Design of CNC machining

CNC machining is a universal machining process, especially parts that can be cut and machined can be achieved through CNC, from simple shape shapes to complex curved structures. However, as with every manufacturing technique, CNC machining has some design limitations. We break them down as follows to ensure that your products are optimally designed to better fit the CNC machining process.

General Tolerance

When designing parts, the size of each part is different according to the application environment, working conditions, etc., and the requirements for the machining accuracy of the workpiece are also different. Although CNC machining can achieve very high machining accuracy, we should also be aware that demanding machining accuracy and accuracy (strict product tolerances) usually mean Longer production times and higher costs. If a specific tolerance is not specified in the product design, we recommend choosing at the following levels.

Permissible deviations in mm for ranges in nominal lengths

Tolerance Class Designation(Description)

fine

medium

coarse

very coarse

0.5 up to 3

±0.05

±0.1

±0.2

--

over 3 up to 6

±0.05

±0.1

±0.3

±0.5

over 6 up to 30

±0.1

±0.2

±0.5

±1.0

over30up to 120

±0.15

±0.3

±0.8

±1.5

over120upto400

±0.2

±0.5

±1.2

±2.5

over 400up to 1000

±0.3

±0.8

±2.0

±4.0

over 1000up to 2000

±0.5

±1.2

±3.0

±6.0

over 2000 up to 4000

--

±2.0

±4.0

±8.0

The highest precision of our equipment is 0.001, and the recommended most precise machining requirements do not exceed +/-0.005mm

Interior angle

All internal vertical edges of our products need to have rounded corners instead of right angles. This is because the tools used in CNC milling are cylindrical, which means they cannot produce inner right-angled edges. The fillet required by this process is called the inner corner fillet. When designing parts, the larger the inner corner fillet, the more efficient the production process. Because of the larger fillets, larger diameter milling cutters can be used to increase milling speed, and fewer swaps can be made to improve accuracy.

Undercut

Undercut cannot be machined with standard milling cutters, so the use of retract slots for parts should be avoided when designing CNC machined parts. In particular, for non-standard inner contour shapes, customized machining tools are required, which will greatly increase processing time and costs. Secondly, if undercut can not be avoided, due to the limited length of cnc tools, the undercut can not be too deep. If they are too deep or the location is difficult to reach, they will not be able to be produced because the CNC tool cannot reach the machining location.

Chamber wall thickness

CNC machining requires your part design to meet minimum wall thickness requirements. In general, it is recommended to choose the thickest possible and avoid very thin or characteristic walls. This is because CNC tools processing thin-walled parts will cause vibration deformation, which may cause interruptions or damage, and the size is out of specification. The standard minimum wall thickness for CNC machined metals is 0.030" (0.76 mm) and for plastics is 0.060" (1.5 mm).

Thread

When designing parts, it is useful to choose the largest possible thread size because smaller taps have a higher risk of breaking during production. If possible, avoid using deep hole threads as they lead to higher production costs, especially when custom tools are required.

Metal

In principle, materials with high hardness are easier to process because better processing accuracy can be obtained, but they are limited by the hardness of processing tools, so the hardness of the generally recommended parts is 8 ~ 60HRC, and for metal materials, the hardness is greater than stainless steel Followed by cast iron, followed by copper, and finally aluminum, while the processing of ceramics, plastics, etc. belongs to the processing of non-metallic materials. Fast production time.

Polymer

Although CNC can process thermoplastics, the material properties of polymers still have many difficulties for CNC processing. First, due to poor thermal conductivity, many thermoplastics melt or bend when in contact with CNC milling machines or drill bits. Secondly, the processing of plastics, because the hardness is low, the size accuracy caused by the knife during product clamping and processing is not high. For those parts that do not have special requirements for the strength and hardness of the metal, thermoplastics can provide a cheaper alternative.

Cost optimization of machined products

Simplify product design

Simplifying product design while taking into account functionality usually saves production time and reduces production costs. Because the manufacture of complex structures and surfaces often requires complex longer passes, more layering to obtain the same fine contour quality. This means higher production costs.

Reduce cutter changes

Using the same milling machine machining features, larger and same internal fillets, can reduce the number of tools used to reduce machining time. For example, if a workpiece needs a 10mm end face milling cutter to process some features, it also needs a spherical milling cutter to process a curved surface, and a 2mm milling cutter to process a fine groove, which will require repeated tool changes and reduce the machining efficiency

Proper material selection

The choice of raw material for machining can have a significant impact on production time and costs for CNC machining. If possible, choose a material with good processability, such as brass or aluminum. For those applications that do not require metal hardness and strength, CNC machining of engineering plastics like PMMA and ABS also helps to reduce costs because the material blank is cheaper, and the processing efficiency is higher.

Tolerance and wall thickness

Higher tolerances and thinner wall thicknesses also increase THE CORRESPONDING CNC machining costs, as it takes time to achieve higher precision cutting. If your product or component can accept a larger size range, choose a lower tolerance to reduce production time and costs. The same is true for wall thickness: a larger wall thickness margin should be chosen.

Choice of surface treatment

Surface treatment is often the final stage of the CNC machining process, which can also affect the cost of your entire project. Choosing less surface treatment for your part or product can lead to better time and cost efficiency. FCE can recommend to you how to optimize the surface treatment to balance the conflict between cost and quality according to your final needs.

FCE Machining services

FCE facilities are equipped with the most advanced and highest precision 3, 4 and 5-axis CNC machines, which allows us to complete your order in record time

1. 15+ year work experience engineers

2. Fastest 5 days delivery

3. Prototypes can be machined as quickly as 1 day.

4. More than 200 metals and plastics material available in stock

5. Tolerances as low as +-0.005mm

6. ISO 9001: 2015 certified factory

7. 40+ CNC machines

8. 50,000+ machined parts per month

We cooperated with many world top 500 companies and awarded good responds alway


Injection Molding,Plastic Injection,Plastic Molding,Custom Injection Molding

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