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Leasing LED display manufacturing companies need to start from the market and products in order to expand their market share and promote the development of the leasing industry. Following the market trend and grasping the direction of the product, the rental market will be more stable.
A few years ago, LED rental screens were still an emerging market with less competition. Leasing companies were able to quickly recover their investment costs and generate considerable benefits, so they were not particularly sensitive to prices. However, in recent years, the LED rental screen market has been widely used. From the stage performances, weddings, exhibitions, conferences, rehearsals and other activities, LED rental screens can be seen. The market is hot, and the investment boom of leasing companies is heating up rapidly. Soon it entered an extremely fiercely competitive market, and the price of LED rentals of the same specification dropped sharply, from more than 1,000 to three or four hundred per square. The tenants are fiercely competitive, and more large LED manufacturers compete in this market. At present, the competition level of LED rental screens is basically similar to that of conventional displays. In addition, there are also some small manufacturers entering this market. Because there is no brand and scale advantage, Only by reducing the material specifications to achieve the goal of low-cost sales to grab the market, but because of the importance of LED rental screens on quality requirements, I believe these manufacturers will not go too far in this market.
Affected by the national thrift policy, the LED leasing market has not been shocked, the reduction of large-scale activities or expense budgets, the market competition has become fierce, and the leasing companies have fought a price war, which has greatly reduced the revenue, and even some small companies have operational problems. First-tier cities are relatively better at price protection. Second- and third-tier cities have adopted a irrational price strategy in order to be able to undertake more activities because of the smaller scale of leasers. The market is sluggish, and leasing companies are naturally slowing down on the purchase of new screens.
In general, the market application space of LED rental screens is still very worth looking forward to. The frugal policy is mainly aimed at the past extravagance and waste, especially in the public consumption, consumption and consumption, but the LED rental screen is a functional product, bringing a new vision. The feast can show the creative and cultural connotation of the event. I believe that after a period of time, everyone's understanding of the policy will return to rationality, and the LED rental market will return to the past.
In addition to market changes, LED rental display manufacturers and leasing companies also need to pay attention to the requirements of the rental display products themselves.
Compared with the conventional display, the difference between the LED rental screen is mainly because it needs to be moved frequently, repeatedly disassembled and installed, so the requirements for the product are relatively high, and the simple understanding is that the appearance is elegant, the installation is light and portable, and the quality is stable and reliable, so Product shape design, structural design, material selection are all stressful.
Future LED rental screen products will be developed towards smaller pitches, lighter and more convenient. Due to the maturity of Taiwan and mainland chip technology, the price of LED materials and display screens has been greatly reduced, and people's requirements for visual effects are getting higher and higher. These years, LED rental screens are fast from P10, P7.62, P6.9 and other specifications. Turn to P5, P4, and P3.
As one of the top ten LED display manufacturers in China, Mai Rui is one step ahead of other LED companies in the same time, and the company has paid great attention to the special requirements of LED rental display when it started to enter this field. The simple requirements of elegant appearance, light and portable installation, stable and reliable quality have a deep understanding. In recent years, the products with superior performance have won the favor of customers and the recognition and praise of the market. Today, the company is constantly innovating, on the screen structure and display. Develop a new generation of products with effects and application functions to achieve profiled stitching. In short, to survive and develop in this industry, only continue to strengthen the upgrading of products, so that products lead the market.